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5 thoughts on “wholesale dermal jewelry JD.com encountered a ten -sided ambush, and the net profit of 100 billion yuan was only 2.3 billion. How did Liu Qiangdong stop the trend?”
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diamond jewelry wholesaler JD.com decided to build logistics, which caused huge controversy in the industry. Such a heavy asset model has even caused discussions in the industry from time to time. At that time, Liu Qiangdong was facing tremendous pressure from inside and outside, but he still resolved public discussions and went on to step on. The road to self -built logistics. In this way, JD.com's first express point landed in a community in Panjiayuan, Beijing. Passers -by at that time may not think of what kind of behemoths will this brand -new company grow in the future.
In May 19, 2020 is JD.com's annual "Old Employee Day". At this time, Liu Qiangdong will put off a family banquet to invite the new five or ten years old employees to issue gold to them Quality and silver medals, five -year -old employees are called "big guys", and ten -year -old employees are called "super big guys".
In this year's "Old Employee Day", JD CEO Liu Qiangdong posted an internal letter of "Who is JD.com", which also reviewed the history of self -built logistics. Liu Qiangdong used two with two. Summary of words- "dare to think", "dare to do".
The words to me, two words accompanied by the history of JD logistics- "burning money" and "loss".
During the ten years from 2007 to 2017, more than 60%of Jingdong's entire group's profit basically filled the "pit" of logistics. The terrible thing was that the employees and investors at the time did not know whether this "pit" was in the end. How big, this problem reached its peak after JD Logistics independence in 17 years.
In 2018, JD Logistics received $ 2.5 billion in financing, and many big brothers led the stocks into Jingdong. Many people felt that the rise in Jingdong Logistics was unstoppable, but the huge losses in the year did not get due to this financing. Greatly improved. In early 2019, Liu Qiangdong stated in the internal letter that the financing at the current loss of losses in 2018 was only two years old. The sound of "Jingdong is finished" immediately on the Internet.
but it is undeniable that although the rapid growth of JD Logistics is accompanied by losses, it has also established the unique service level in the industry. Except for JD.com, no one dares to pat the chest and say that I can achieve half a day in 95%of the country in the country.
However, high -standard services have not changed the view of the outside world. After all, the losses are by no means a long -term score. How to break the situation under pressure?
It Jingdong's solution is simple and rude. In short, it is open to the outside world to expand the order volume. The first is to gradually open up the warehouse distribution from the self -employed business, and the second is to open up the logistics capabilities of the society, focus on the three major business segments of supply chain, express delivery, and supply chain digital industrial platform to provide customers, industries, and society with a comprehensive integration. Available supply chain solution.
The is the rapid growth of JD Logistics' revenue, which has basically reached a profit and loss balance in 2019. As of now, JD.com's market value has exceeded $ 70 billion. However, the outside world has really changed the view of JD logistics because of the new crown epidemic.
202020, the new crown epidemic broke out, and then the problem of the shortage of medical supplies in Wuhan's major hospitals on the Internet. At the time of the Spring Festival holiday, major factories and logistics are in a state of suspension of production and suspension. Some supplies, who do you need to solve the problem? Who can send it?
time back to 2008, when JD.com just decided to build logistics. On May 12, 2008, a large earthquake occurred in Wenchuan. Liu Qiangdong donated all the deposits of only 100,000 yuan in himself, and ordered the supplies in the disaster area in the warehouse to donate. It is on the verge of closure because the financial crisis is not incorporated.
Liu Qiangdong said in the internal letter on the 19th that JD.com was a bit "soil" and too "real".
Perhaps because of this "real" accumulated, the new crown epidemic erupted JD.com quickly topped it, not only helping all sectors of society to transfer materials, but also mixed materials from the national warehouse, and donated 1 million to the Hubei Charity Federation. The mask and 60,000 medical supplies donated 80,000 masks to Wuhan Hospital, and then donated 60,000 medical supplies and medicines to the medical institutions such as Wuhan University Central South Hospital.
In the entire epidemic period, 150,000 Jingdong brothers fought on the front line of the new crown. In just one month, it provided consumers with more than 160,000 tons of rice noodles and oils. Emergency materials are about 30 million pieces, nearly 10,000 tons. During the entire epidemic period, it provided a total of 52.5 billion yuan of living materials for the whole society.
The JD Logistics, which has gone through setbacks and suffering, has become the mainstay of social supply and material circulation in the new crown epidemic. Industry giants.
Liu Qiangdong said in the internal letter that "frustration is not terrible, what is important is what can be obtained from it. If JD.com is a teenager who is not afraid of tigers, then you have experienced adolescence in adolescence. After the pain of his life, his outlook on life, world outlook, and values can be reconstructed in shaking. "
So where will JD in the future go? This is the inner question of many investors and consumers, and Liu Qiangdong gave the answer.
Liu Qiangdong said that when the counter at Zhongguancun Station, almost all businesses at that time were a model of business -a 25,000 notebooks found a way to sell it with 35,000, and even the top ten "Zhongguancun Recruiting "how to deceive customers, while JD.com has always insisted on marking and doing good services.
It in the future, JD.com will also adhere to the "honest" operation, adhere to investment to build logistics, adhere to the bottom line of business ethics, and do not do anything to cheat conscience.
It is technology. For the first time, JD.com shouted the slogan of "technology -oriented, committed to a more efficient and sustainable world". Three years ago, Liu Qiangdong shouted at the group's annual meeting. When technology ", many people laughed at: How can a company that worked hard and worked hard to change the technology?
. In 2019, JD.com's annual R
necklace jewelry wholesale As the so -called people are lucky, drinking cold water is stuffing. Liu Qiangdong and his JD.com have been incidents, and many things happened in one after another. First, the "Mingzhou Incident", then JD.com was exposed to continuous losses, and the company's structure reform. Jingdong Logistics's courier brother's salary structure also changed significantly, and Liu Qiangdong himself also retired behind the scenes.
, although there have been many changes in the company, the entire commercial circle is still relatively calm and there is no wave of waves. There are only a few manpower or ridicule of JD.com and Liu Qiangdong. Liu Qiangdong himself was relatively silent and did not make too many remarks in the outside world. Fortunately, there are so many things that happened. JD's stock price has not appeared much. This is also a capital market. There is still some hope for Jingdong.
. Jingdong and Liu Qiangdong have so many "setbacks". The happiest is his competitors Ali, Pinduoduo and other companies. JD.com once needs to catch up with Ali, and now Pinduoduo has been blocked later. JD.com's current situation is not optimistic. It is understood that since Pinduoduo's "rise", it has to tear more than ten times a year with it, and the smell of gunpowder is full.
But in the 6.18 e -commerce war, JD.com obtained dominance in terms of potential. After all, 6.18 is JD.com's home. However, JD.com's public relations team was not idle, and he was "blocking" Pinduoduo and Tmall.
2018 Jingdong revenue was 462 billion, and the annual profit was only 3.5 billion.
The series of reforms have been carried out within Jingdong, which also pushed JD to the cusp. Beginning in 2019, JD.com announced its annual performance. The performance report showed that JD.com's total revenue reached 462 billion yuan, a decline in growth rate, below 30%. The revenue growth rate of competitors Ali is more than 50%. Although JD.com's total revenue reached 462 billion, its net profit was only a poor 3.5 billion yuan. For JD, this 3.5 billion can be ignored.
The debt ratio reached 80 %, and liabilities were as high as 127.3 billion yuan.
It JD.com was exposed to debt reaching 127.3 billion yuan, and the debt ratio was as high as 80 %. Such a high debt ratio is very scary for an interconnection to the company. After all, the Internet industry is taking the light asset route. However, professionals said that most of the liabilities were used in Jingdong Logistics.
It is understood that JD Logistics has lost money for 12 consecutive years, and has lost 30 billion yuan per year for many years. Therefore, Jingdong Logistics also adjusted the wage structure of the courier brother. The cancellation of the base salary model is a lot of labor and reduced the standard of five insurances and one gold. JD.com even mortgaged the Cuiyong Hotel that was previously acquired and got a cash of 600 million yuan.
6.18 refreshed the results again and became the third largest Internet company in China.
During the 6.18 e -commerce war, JD.com refreshed the results again, and the order amount reached 2015 million yuan, an increase of 36.7%year -on -year, firmly occupying the home of 6.18. In addition, Jingdong's market value has now reached 45.32 billion US dollars, which has become the third largest Internet company in China. All signs show that whether it is consumers or the capital market, they are currently very optimistic about JD.
Although there have been many setbacks in JD.com, it is not a fatal blow. At present, JD.com has gradually recovered. I believe that under the leadership of JD.com, JD.com can get better and better. What do you want to say to JD?
wholesale jewelry in jamaica This market is unclear, if you want to develop well and reduce competitors. Later, the competitiveness caused by some competitive pressures such as Pinduoduo and Meituan declined.
jewelry wholesalers teas I think Liu Qiangdong must first reform the company, and then expand his development field in order to achieve profitability.
wholesale jewelry shows chicago If Liu Qiangdong wants to get up again, then you need a new mode of running, then through his own operation, and then make his business get better, and then he should change his sales channel.