2 thoughts on “How to attract customers in the new auto repair plant?”
Gregory
I. Store development characteristics . As the saying goes, the most important thing for the service industry is to develop its own characteristics. Only when there are different things can it attract customers' attention and increase their goodwill. For example, you can use some relatively complete automotive maintenance management software, so that customers can use mobile phones to place orders directly on the Internet. The time for reservation for car repair is convenient and fast. It can also save a lot of trouble for the car maintenance plant. . Do a good job of publicity The propaganda has a great impact on the automotive maintenance industry. This is not only related to the reputation of the store, but also closely related to the number of customer bases. The first is to seize the old customers. The praise of the old customers' praise of the car repair shop will drive a large number of new customers. Therefore, some sales activities are held from time to time, promoting vigorously, or formulating the rules such as rewards or free car washing for customers. . Know what the customers are thinking The classification according to the gender, age, and consumption level of the old customers, find out the special requirements and dissatisfaction of the same class to the maintenance of automobile maintenance, so as to carry out the corresponding services. Promoting and promoting services to different groups. This can not only increase customer participation, but also allow customers to feel a more perfect experience. . The price of accessories is reasonable The parts of some car repair are particularly expensive and the quality is not good. He always wants to make more money, but finds that he will lose a lot of customers. It will show the part prices fairly, and even a real car repair master will directly say that how much parts enter the price and how much can you earn, so as to attract more customers, rely on sales and working hours to achieve money. This is a very wise and solid method! 5. Network promotion The owners now are mostly young groups in the 80s and 90s, and these groups are accustomed to receiving information with the help of the Internet. For auto repair plants, WeChat, official websites, APPs, etc. are all good network promotion channels. Stores can open WeChat public accounts, set up official websites, customize APPs, etc., and issue some preferential activities regularly. If you don't leave the house, you can learn about the service items of the auto repair factory and the latest discounts.
The method of online and offline. It online is to promote promotion. Before doing it, you must first find keywords. These are the main models with you, because there are many categories of auto repair business. According to these Maintenance, keywords can be repaired with Audi Vi, regional Canadian repair. Audi specializes, regional Canadi specialty. Audi maintenance, regional Gaoti maintenance. Audi kilometers are maintained. The common is 60,000 maintenance, Audi burning oil, engine repairs, gearbox maintenance, gearbox oil replacement, air -conditioning cleaning, spark plug replacement, belt replacement, Audi central control and maintenance upgrade, Audi audio modification and maintenance maintenance You can do our promotional direction. In addition to doing publicity for customers to search us, we also need to take the initiative to contact our customers. For example, you can send some festivals to bless travel precautions and some things you need to prepare. It is best to release some preferential items. For example, it is also summer. There are more demands in air conditioning. For example, replacement of air -conditioning filter elements to clean air conditioner air conditioner air -conditioning and fluoride, etc., can be exempt from working hours. Cheyou will feel attractive. For example, this full car inspection, I believe that many riders will be interested, only after the inspection, it can be safer to travel, and it is also good for you. Check the problems and not directly repair it. R r r r r N offline is to suggest that the leaflet is directly sent. The front windshield of each car's handlebar can be used to clamp the leaflets, and the customer can directly see it before driving. The leaflets are mainly based on some free maintenance or preferential items, such as a large number of free car washing or maintenance costs for maintenance.
I. Store development characteristics
. As the saying goes, the most important thing for the service industry is to develop its own characteristics. Only when there are different things can it attract customers' attention and increase their goodwill. For example, you can use some relatively complete automotive maintenance management software, so that customers can use mobile phones to place orders directly on the Internet. The time for reservation for car repair is convenient and fast. It can also save a lot of trouble for the car maintenance plant.
. Do a good job of publicity
The propaganda has a great impact on the automotive maintenance industry. This is not only related to the reputation of the store, but also closely related to the number of customer bases. The first is to seize the old customers. The praise of the old customers' praise of the car repair shop will drive a large number of new customers. Therefore, some sales activities are held from time to time, promoting vigorously, or formulating the rules such as rewards or free car washing for customers.
. Know what the customers are thinking
The classification according to the gender, age, and consumption level of the old customers, find out the special requirements and dissatisfaction of the same class to the maintenance of automobile maintenance, so as to carry out the corresponding services. Promoting and promoting services to different groups. This can not only increase customer participation, but also allow customers to feel a more perfect experience.
. The price of accessories is reasonable
The parts of some car repair are particularly expensive and the quality is not good. He always wants to make more money, but finds that he will lose a lot of customers. It will show the part prices fairly, and even a real car repair master will directly say that how much parts enter the price and how much can you earn, so as to attract more customers, rely on sales and working hours to achieve money. This is a very wise and solid method!
5. Network promotion
The owners now are mostly young groups in the 80s and 90s, and these groups are accustomed to receiving information with the help of the Internet. For auto repair plants, WeChat, official websites, APPs, etc. are all good network promotion channels. Stores can open WeChat public accounts, set up official websites, customize APPs, etc., and issue some preferential activities regularly. If you don't leave the house, you can learn about the service items of the auto repair factory and the latest discounts.
Let's talk about some practical
The method of online and offline.
It online is to promote promotion. Before doing it, you must first find keywords. These are the main models with you, because there are many categories of auto repair business. According to these Maintenance, keywords can be repaired with Audi Vi, regional Canadian repair. Audi specializes, regional Canadi specialty. Audi maintenance, regional Gaoti maintenance. Audi kilometers are maintained. The common is 60,000 maintenance, Audi burning oil, engine repairs, gearbox maintenance, gearbox oil replacement, air -conditioning cleaning, spark plug replacement, belt replacement, Audi central control and maintenance upgrade, Audi audio modification and maintenance maintenance You can do our promotional direction.
In addition to doing publicity for customers to search us, we also need to take the initiative to contact our customers. For example, you can send some festivals to bless travel precautions and some things you need to prepare. It is best to release some preferential items. For example, it is also summer. There are more demands in air conditioning. For example, replacement of air -conditioning filter elements to clean air conditioner air conditioner air -conditioning and fluoride, etc., can be exempt from working hours. Cheyou will feel attractive. For example, this full car inspection, I believe that many riders will be interested, only after the inspection, it can be safer to travel, and it is also good for you. Check the problems and not directly repair it. R r r r r N offline is to suggest that the leaflet is directly sent. The front windshield of each car's handlebar can be used to clamp the leaflets, and the customer can directly see it before driving. The leaflets are mainly based on some free maintenance or preferential items, such as a large number of free car washing or maintenance costs for maintenance.